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July 11, 2005
Contextual PPC - Useful Blog
Contextual advertising can be a completely separate beast from search-based PPC advertising.
If you want to stay up-to-date with the developments made in this area at Google, Yahoo etc. I suggest the JenSense blog. Her tagline says it all - "Making Sense of Contextual Advertising"
A recent post, for exmaple, explains the "Premium" AdSense program that is rarely talked about but has distinct advantages for website owners who have 20 million page views per month or 5 million searches. Read it here - Premium Publisher Perks from AdSense.
Posted by duncan at July 11, 2005 09:51 AM
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