August 10, 2005

Yahoo Contextual Advertising Beta / How to Make A Million with AdSense

As previously blogged, Yahoo is to launch a rival to Google's Adsense contextual advertising program.

JenSense has a roam around the beta system for site owners here - Look inside my YPN beta account with control panel screenshots

She also has a chat with Jason Calacanis who wrote that he was on schedule to make a million dollars with Google AdSense over the next twelve months. Find out how he intends to do it.

Posted by duncan at 04:43 PM | Comments (0)

July 11, 2005

Contextual PPC - Useful Blog

Contextual advertising can be a completely separate beast from search-based PPC advertising.

If you want to stay up-to-date with the developments made in this area at Google, Yahoo etc. I suggest the JenSense blog. Her tagline says it all - "Making Sense of Contextual Advertising"

A recent post, for exmaple, explains the "Premium" AdSense program that is rarely talked about but has distinct advantages for website owners who have 20 million page views per month or 5 million searches. Read it here - Premium Publisher Perks from AdSense.

Posted by duncan at 09:51 AM | Comments (0)

June 15, 2005

New article: Vertical PPC

New article published today: Going Vertical in PPC.

If you think there are more vertical PPCs I should cover, please leave a comment below.

If you have feedback on any of these networks, let me know below, too.

Posted by duncan at 03:17 PM | Comments (1)

June 12, 2005

FindWhat and Espotting Rebrand as Miva ("meeva")

Details here on the SEWatch blog.

Court cases and press coverage aside, they still have good traffic if you know where to look. FindWhat have been kicking out poor qulaity affiliates - one reason their share price fell; Wall Street doesn't understand. And of course they are working on growing a pay per call network.

(Disclaimer: I used to work at Espotting)

Posted by duncan at 05:45 PM | Comments (0)

June 11, 2005

Yahoo (Overture) Contextual Ads and Mirago Ads

Ads by Y! - Yahoo's answer to Ads by Gooooooogle?.

And here's a sneak preview of the beta of Mirago's contextual ads.

Posted by duncan at 06:12 PM | Comments (0)